PHATHEADZ: THE SALON THAT YOU HAVE BEEN LOOKING FOR!
Lux announces the launch of its new face: PHATHEADZ along with a wider wholesale product range and new courses for training.
PHATHEADZ, a family-owned beauty salon and a professional online training platform is being launched by Lux. The Rotherham- based salon is already an established name in South Yorkshire which has now rebranded itself as PHATHEADZ by Lux as it is starting to offer exciting new online training courses for stylists as well as new range of wholesale salon products. PHATHEADZ has also launched a brand-new website through which users can browse and shop online for both the courses as well as beauty and styling products.
“At PHATHEADZ, continuous innovation and moving with time is the key to our success,” says Sophie Lux, Brand Representative at PHATHEADZ. “This is exactly why we have re-launched our Lux brand of salon as PHATHEADZ by Lux, as we step into online learning and wholesale e-commerce lines besides our forte that is hair styling.”
PHATHEADZ specializes in providing specialist services and advanced techniques for hair care, hair styling and lash extensions. With a strong base of highly skilled stylists, PHATHEADZ has now taken the initiative to share its craft - learnt over the ages and regardless of physical distance - by introducing training classrooms and online instruction courses; thus making learning remotely accessible to beauty and hair enthusiasts everywhere. PHATHEADZ’s wholesale products are also being offered at a highly affordable and budget-friendly price range. Specializing in providing top-notch solutions in Rotherham, the salon offers quality services at convenient rates.
The Need for Innovation in the Beauty Industry
The search for good-quality salon services has always been a challenge for those who want to hone their beauty training and hair styling skills. With so many salons providing services in the market, it becomes quite a task to choose the best professionals for your hair care. A great salon is distinguished from a good salon by its skilled workforce, wage gap, and the aspiration to expand business. And while beauty industry is on the rise and new players keep adding up, gaps in innovation still tend to exist as new trends continue shaping up the world around us.
As the industry grows and transforms, it gets crowded by stylist claiming to be certified by a day-long course that can hardly be termed as a professional qualification. And with a lack of accountability coupled with malpractice, salon experience starts to suffer when clients face issues with novice stylists who claim to be well-trained based on such inadequate certifications. Not only these stylists fail in delivering innovative solutions, but at times they are also capable of messing up simple services.
“At PHATHEADZ, we take training very seriously with our employees learning via online classes or in-person courses to build a solid good employee-customer relationship,” commented Sophie, the spokesperson for PHATHEADZ. “They are also encouraged to grow their fresh ideas and techniques. Ranging from sew-in micro weft to laminated eyebrows, PHATHEADZ is eying itself to be one of the most authentic brands in the market when it comes to hair styling and training.”
Core Business Values
PHATHEADZ presents itself as a highly professional, state-of-the-art and multi-functioning beauty and hair care facility catering to all your styling needs. It empowers its employees to be financially stable and attain their own set of skills that they can use to carry forward to benefit other people. PHATHEADZ was formed to eliminate the need for unnecessary hassles concerning your beauty issues. With years of teaching and training experience under their belt, PHATHEADZ is dedicated to providing its employees a comfortable environment to work in. It was formed to solve 3 major problems within the beauty and wholesale industry, i.e., a lack of professional-level training and development in the beauty industry, an absence of good-quality wholesale salon products and the dismissal of representation in the industry.
A Brand-New Face
Change is important and PHATHEADZ has taken it one step further by revamping their already successful salon, Lux. Introducing a completely new face, the salon has added some unique touches to their already established salon. Ranging from a wide spectrum of eye extension options to hair care products to styling tools, the company has also added training courses and a completely new line of products that meet international quality standards.
With the rebranding of their beauty salon and the introduction of new wholesale PHATHEADZ products, they have managed to woo their customers with affordable deals and expert services so they already have an established client base through Lux. ‘We wanted to provide something different,’ says Sophie ‘a salon that could work as a salon but also be a comfortable place for people to visit’
Wholesale Selection
With a growing gap of high-quality wholesale salon products in the beauty industry, it proves difficult to find beauty and hair styling products at an affordable price. Oftentimes, wholesale sellers end up selling at much higher prices compared as to retail stores. PHATHEADZ offers the widest and the choicest selection of salon products to choose from. The assortment is not limited to just variety, but quality and value for money as well. The company has a policy of being mindful of their consumer’s interests that they never fail to meet. By understanding and communicating these customer tastes and preferences, PHATHEADZ sources only the most authentic and original branded beauty products from the top nation-wide and international suppliers. Their extensive product range is easily accessed and shopped for on the official company website where buyers can view the products, compare prices and place an order with just a few, quick clicks.
What makes their products more unique is their own ability to incorporate them into their salon. Every product that PHATHEADZ sells, they use themselves. The products are ethically-sourced and sustainable. Products such as hair tools, hair curlers, hair sprays and eyelash accessories are all tested for quality-assurance purposes. Trainees and apprentices trained from PHATHEADZ use the same products during their training courses as well.
A New Learning Curve!
Lack of opportunity in the beauty service industry is apparent and usually other salons providing training courses are seen to only hold a limited amount of workshops. ‘Courses usually range from a couple of workshops to a basic one-day course which leaves a serious void within the learning process of salon servicing,’ says Sophie.
At PHATHEADZ, in-depth learning of hair and beauty is very important for a good progress report. From the auditory to the kinesthetic learner, every learning style is encouraged and the salon offers new and advanced courses built around them to accommodate everyone. These lessons are divided in a suitable step-wise fashion for the trainee’s convenience and each student is assigned a tutor. The course commences with a pre-study period where materials and online study templates are provided by the salon. Learners are encouraged to learn at their own pace so that the staff can determine what environment suits them best. The trainees are provided with their online database which includes their personal information, medical details, and business presentation.
After the successful completion of the pre-study phase, apprentices are introduced to classroom theory which takes place in the salon environment. Students are exposed to basic styling, client care, troubleshooting and sales techniques. ‘We want to ensure that our trainees get a good head start in the industry so we train them to provide high-quality services the moment they leave the classroom,’ says Sophie.
Designated tutors conclude the training by giving live demonstrations to apprentices. Students who learn visually benefit a lot from this practice as in the beauty industry, precision is key. Multiple assessments are performed throughout the course to ensure students are up to date. Practical assessments are used to test student’s skills on mannequins while being observed by a tutor. Lastly, PHATHEADZ encourages its students to present case studies on live models, after which their training is officially complete.
How to Buy Courses and Products from PHATHEADZ?
A major aspect of PHATHEADZ’s rebranding effort is its multi-functional website that offers the flexibility to buy its new range of products and services online. The website is live and can be accessed via URL https://www.PHATHEADZ.co.uk/. Featured courses as well as products are both displayed on the homepage, part of the complete collection that is available online. Customers can pay online via credit card and other online payment options as well as they have the choice to shop now and pay later with Klarna. Users can also learn about the rebranded PHATHEADZ by Lux salon on the website.
Courses to Look Forward to
Online styling courses are one of the most exciting new offerings by PHATHEADZ. As needed, lessons are also available with full kits so that learners do not have to make an extra effort to gather resources to complete the course. Training can also be acquired at the PHATHEADZ Salon, which is required in some cases, while some of the courses are good enough for learners to even start their own stylist business. We look at two of the most promising certification and courses offered by PHATHEADZ.
- Hair and Beauty Boss - Business Start Up
This course is perfect for beginners who want training so they are able to provide both hair and beauty services, this is an opportunity for anyone wanting to start a business from home, mobile, in a salon or even launch their own salon one day. The certification consists of two core courses related to hair styling, beauty and salon business and three electives. In terms of electives, they can also choose one related to hair extensions and two related to beauty. The best thing about this course is that not only it teaches vital hair styling and beauty skills to new stylists, it also educates them on how to run a new business.
- MASTER Hair Extensions Course
This Master-Level Hair Extension Course is one of the most popular treatments in the hair and beauty industry, and is ever-growing in popularity. This course will not only teach stylists the 5 leading methods of hair extensions, but how to achieve the perfect blend using their self-deveoped unique ‘wig method’, cutting, blending and even business startup advice. They can combine and use all these skills to ensure they get the best start when entering the industry. The best thing is that this course comes with a complete Business Start-Up Kit so that the stylists only have to focus on learning.
Products to Look Forward to
PHATHEADZ’s online store also offers some amazing salon products at wholesale rates. These products are designed with a multitude of experience and skill. They are starting with C-Curl and D-Curl easy-fan blooming Russian volume lashes which not only serve to reduce cost but they also cut down significantly on treatment times. Besides these, PHATHEADZ is also offering carefully hand-packaged lash and hair accessories as well packages for other salons to retail, such as lash and brow survival kits.
With its new website and product offerings, PHATHEADZ is fast emerging as a one-stop solution for salon training and products supply.
